The Content Office
Your marketer shouldn’t need you in the room to sound like you.
Most established workplace businesses have the same marketing setup: a part-time marketer, a freelancer, or a junior who is good but not you. Every piece of content becomes a negotiation. You either review everything, which makes you the bottleneck, or you let it go out, which makes you wince.
The problem isn’t the person. It’s that the brand lives in your head instead of in a system.
The system
The Content Office takes what’s in your head and makes it operational: your formats, your voice rules, what you never say, what a good post looks like, and a month of briefs ready to go. Your marketer works inside it. They can create, but they can’t drift. The words you’d never use are refused as they type. The layouts are yours. The captions follow templates you approved once, not every Tuesday.
Where it comes from
We run this system ourselves, every week, across three brands, with one part-time operator. That’s where it comes from. It isn’t a theory about AI. Most of it isn’t AI at all: it’s structure, templates, and rules that hold without you. The intelligent parts are reserved for the few places judgment actually lives.
Starting one
A fixed fee of £4,500, over three weeks.
- Brand system
- Governed workspace
- Format library
- Thirty briefs, ready to go
- Working session with your marketer
If you want us to keep calibrating it as your brand evolves, that’s Office Care, from £1,000 a month.