Office Studio
Every business already has an operating system.
Most were assembled accidentally.
Office Studio redesigns the websites, tools and workflows behind established workplace businesses.
A better website on the outside.
A business workhorse underneath.
We rebuild the visible customer experience and the operating system behind it.
The problem
Your business grew. Its systems accumulated.
The website was rebuilt at one point. The CRM arrived later. Forms feed inboxes. Product information lives in PDFs. Content depends on whoever has time. Important knowledge sits inside a handful of people.
The business works, but too much of it works through memory, repetition and manual effort.
More tools rarely fix an accidental system.
What we redesign
One connected working system.
Six things have to work together for a customer to get a straight answer. In most businesses they were bought separately, at different times, by different people who have since left.
01
Website and customer journey
What a buyer meets, and the route they take through it.
02
Enquiries and CRM
Where an enquiry lands, and what happens to it next.
03
Product or service information
Held once, in a shape every surface can draw from.
04
Content production
A repeatable route from idea to published.
05
Internal knowledge
The answers that currently live in someone's head.
06
AI workflows
On defined, repetitive work. Never on the decisions.
The Working Website
The website is the front end. The business is the system.
Most website projects end at launch. The site goes live, the agency leaves, and the business goes back to doing by hand the things the site was supposed to carry.
- From
- £12,000
- Typically
- 8 to 12 weeks
- Positioning and information architecture
- Website design and build
- Enquiry capture and qualification
- CRM and email integration
- Product or service structure
- Analytics
- Reusable content workflows
- AI on defined workflows
- Team handover
Start here
Before rebuilding the website, understand the system.
Office Review is a fixed ten-working-day diagnostic of the website, tools and workflows behind your business.
£2,500
- Leadership kick-off
- Staff workflow interviews
- Website and stack review
- Current-state maps
- Prioritised opportunities
- One prototype
- Target system design
- 90-day roadmap
Who it is for
Built for workplace businesses that have outgrown their systems.
Office Studio works with established, founder-led companies with roughly 10 to 50 employees.
The strongest fit is a business with valuable products or expertise, an underperforming website, fragmented tools and a genuine intention to implement change.
Workplace furniture
Commercial interiors
Office design and fit-out
Lighting and acoustics
Workplace technology
Workplace consultants
Specialist product suppliers
How Office Studio works
Product thinking, embedded briefly.
01
Review
Observe how the work is actually done.
02
Redesign
Define the customer experience and target operating system.
03
Build
Implement the website, integrations and highest-value workflows.
04
Improve
Measure, refine and extend what works.
Projects are focused, implemented and handed over. Not an outsourced IT department. Not a generic AI trainer. Not an ongoing content agency.
Studio
A founder-led studio.
Office Studio is led by PJ Roch, a product strategist and systems designer with experience across consumer products, commerce, CRM and digital operations.
Projects are delivered directly, with specialist collaborators brought in where the work requires them.
Selected systems
Office Studio
Its own enquiry, research and delivery system
Driftspeak
An automated production system for atmospheric language audio
Zinepic
Three photographs turned into a constrained publishing system
LINECONIC
A game mechanic turned into a repeatable live operating format
Founder systems, not Office Studio client commissions.
You already know which part of it does not work.
The review is where you find out what it costs.